It can even be the legacy you leave your children. So now that we have established the need to build a list, the question is how you should relate to it? Value is the mailing list key element to success. You need to bring value to your list in the form of contributing with things that actually helps them achieve their goal. So if you plan to build a long-term mailing list successful online business you have to establish trust with your subscribers and make them loyal friends and raving fans.
To do that you need to give them things from time to time that you know they will enjoy, instead of just try to sell them all kind of stuff. Don't mailing list be to pushy in your approach but be honest and reliable in the way you do business. The size of your list is not the biggest success factor; it is what kind of subscribers you have. It's a whole lot more valuable to have 1 000 potential buyers than 10 000 prospects.
And what is the difference? How you attract your subscribers. Do you step over anything to get the persons contact information, or do you give them the impression that it is lucrative to be on your list? If you use the last strategy you mailing list probably don't have as many people on your list, but you will have a very different quality on your list.